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Hankook also took the opportunity to unveil its latest products at the 2012 IAA commercial vehicle show in Hanover.
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Taking center stage on the Hankook stand were the new ‘e-cube MAX’ long-haul tires for commercial vehicles. The radial tire has a serious focus on ecological issues, with the ‘MAX’ reported to stand for ‘maximum efficiency, energy efficiency and environmental friendliness.’3 T1 v* e' O) L8 b
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The e-cube MAX range consists of three axle specific tires, those being the AL10+ for the steering axle, the DL10+ for the drive axle and the TL10+, a tailored matching tire for the trailer axles. Each tire has unique properties that are designed to extract the most from each application. The drive axle tire, DL10+ features a 3D developed kerf solution to give an even wear pattern – increasing tire life and economic returns.
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All three, however, feature similar traits in that their construction is based around Hankook’s ‘Innovative Mixing System’ (IMS) that reduces temperatures during the processing stage. The upshot of this being that the tire offers reduced fuel consumption rates, without interrupting the tire’s overall performance.3 }5 B7 V0 |, A. b
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"Our new MAX line-up is a logical addition to our e-cube series that is already very successfully established in the market and even surpasses it in terms of environmental friendliness and economic efficiency. As ecology and economy become an ever more decisive factor for purchase decision-making in the truck sector, our new tyre series has been developed with a special focus on sustainability and efficiency", explains Jin-Wook Choi, Hankook Tire president and CEO for Europe. "In the long term only sustainable products that combine environmental friendliness with optimum efficiency will prevail in the market. This is one of the reasons why we continuously investin research and development of our products to offer our customers modern tyre solutions at the highest technical level." |
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